The essence of our philosophy is a laser focus on relationship development. The old adage of "You do business with people you like" is our mantra. That is why we concentrate on the social aspect first. We believe and have seen the success of forming a strong social foundation prior to focusing on the business aspect.
If we become friends first, then we are more inclined to think about each other and actually want to spend time with each other. You always want to help your friends, so it makes sense here as well and that is what we attribute our success to, along with really great people.